The problem we first identified as a basis for the whole project was 'How do we make people more aware of the amount of CCTV within Leeds and how much they are being watched?'.
The subject matter of CCTV cameras came from mine and Bens' research prior to the group brief. We had surprisingly focused on the same thing. When we came together we had a reasonable amount of research- images/ facts/ quotes etc. This formed a stable basis for the beginning of the project so that the rest of the group could research some more so we knew as much as we could about our subject.
The method's to collect the research included:
Primary methods:
Qualitative: - Images of CCTV cameras
- Survey of what people thought of CCTV cameras/ the amount/
if they were aware of the amount that existed/ are they a good thing or bad thing etc.
- Walking around leeds checking out their visibility and how many there were.
Quantitative: - Totaling up exactly how many cameras we could find on Briggate.
- Producing pie charts on peoples opinions of CCTV cameras and how they feel about
being watched.
Secondary methods:
Qualitative: - Youtube online videos on CCTV cameras. More specifically on their visibility and the amount
that exist.
- Leeds newspapers/ online articles about the amount of CCTV within Leeds.
Quantitative: - The number of CCTV cameras within Leeds (internet).
- The annual cost. Along with the cost for one taxpayer.
From the research we found that every single CCTV camera was well above the average head height. Which means that unless you are looking up it isn't in your eye-line. So, it makes sense that barely no one knew how much they were being watched. The majority of our poster designs revolved around this issue of height and visibility. We reacted to this problem by incorporating arrows within the designs- as arrows signify direction it made sense to use them.
When we went out to make the brief live we got a lot of attention. We stood under the cameras with the posters and said nothing. I found that mostly people just looked at the posters- which is successful in its' own right because it is attracting attention. However, some people began talking to us, which meant that we had communicated our message effectively enough to make someone else feel the need to find out more information, rather than just acknowledging the posters existence.
I think we all found it difficult to get together at the same time and sort everything out collaboratively. Most of the time the general consensus was to go away, design, come back and make decisions on them together. Some thing i'll definitely take from this is to basically force people together to keep consistency within designs through constant communication.
Five things I have learned about the design process:
- Research. Research is vital, in every single form. It develops designs and makes them more informed.
- Work. All the time. As long as you're constantly coming up with designs (good or bad) the final resolution will always come out more resolved.
- Use different methods of design i.e. Illustration/ digital/ photography. Again this helps bring together a more strong final resolution because you have experimented enough to know what works and what doesn't
- Time management is key. I think this is the main issue that has arisen from this project. You have to spend your time being pro-active and constantly doing something or else you slip behind and get nothing done.
- Be ready to print in time. This brings everything together in time to make it live. If not you get behind and could miss the deadline.
Group Evaluation,
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